Hood By Air is relaunching their ready to wear with Prologue campaign featuring fashion icon Naomi Campbell

“Everyone likes the concept of slowing down, but they’re so addicted to the pace,” says Hood By Air’s Shayne Oliver over the phone. He would know. After launching Hood By Air with Raul Lopez in 2006 and turning it into one of the most popular and buzzy brands at New York Fashion Week, bolstered by legendary shows, Oliver abruptly hit pause in 2017. He calls his stretch away from the fashion scene his “hibernation” before returning to HBA in mid-2020 with a new outlook and a wealth of new ideas. “I think that it’s not about me having a slow pace, but having my own pace that is very productive,” he says. Hood By Air’s official relaunch was announced in the summer of 2020 and supported by merchandise releases throughout the fall. Now Oliver is finally giving birth to his first official ready-to-wear project of the new HBA era: A campaign starring Naomi Campbell.

All people in this campaign:

  • Shayne Oliver – Designer
  • Luis Alberto Rodriguez – Photographer
  • Christopher Simmonds – Art Director
  • Carlos Nazario – Fashion Editor/Stylist
  • Lorenzo Barcella – Hair Stylist
  • Daniel Sallstrom – Makeup Artist
  • Alexis Piqueras – Producer
  • Naomi Campbell – Model



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