From masters of the French girl aesthetic to those who adventurously explore trends, see ten figures whose looks outside the shows are sure to set the tone for this fall’s fashion.
by Ali Webb
Tomorrow marks the start of Paris Fashion Week, meaning some of this month’s most anticipated shows and presentations are imminent. And thanks to the CFDA shortening New York’s calendar to just five days like in London and Milan, the French edition of fashion’s biggest semi-annual event is now the longest by far. This means many exciting collection debuts as established maisons like Chanel and Louis Vuitton show alongside up-and-comers like Y/Project and Patou, but it also results in a longer wave of street style inspiration during eight days that happen to be just at the start of fall. Just as Paris has defined fashion for centuries, its chicest residents and visitors have the opportunity to set the tone for how to actually wear the latest pieces each season, and a surefire way to discover the best new trends is to see what influential style gurus are wearing as they step out for the shows and presentations.
Luckily for anyone wondering exactly who to keep their eyes on in the coming week, several bloggers, stylists, and marketing experts have a proven track record of working the most exciting brands and trends into their personal style. From those who perfectly execute that viral “French girl” aesthetic (whether actually Parisian or not) to others who push boundaries with their eclectic influences, see our top ten stylish figures to follow below, and get ready to have an inside perspective on how to stand out all fall.
LouLou de Saison
Based in Paris, Chloé Harrouche is a true master of effortless French girl style. A constant street style fixture around the fashion circuit, she’s expanded her reach far beyond photographers and insiders as the woman behind LouLou de Saison, through which the internet can follow her (and her style) as she heads to events in chic locations and shows off her favorite items. The style entrepreneur’s basics game is so strong that she founded a knitwear brand, LouLou Studio, which offers a range of sweaters that are easy to throw on but captivate with their creative cuts and techniques. Harrouche has been showing off her style all fashion month, but she’s set to have some especially major moments in her home city.
Though she’s technically Romanian, Sabina Socol is another master of French girl style, as she grew up in France immediately following her birthplace’s revolution and thus adopted the culture. She studied journalism and communications in Paris, which led to the start of her career working full-time for a fashion magazine, but ever the independent spirit, the writer decided to go freelance pretty early on. Socol now blogs for several websites as well as working with brands, and her fun and feminine style has captivated a growing online audience. After having a hot girl summer with her own European flair, the it girl is back to showing off artful layering, all with that ever-desirable je ne sais quoi.
Slip Into Style
Ellie Delphine hails from the Caribbean and now lives and works in Paris, leading to a covetable style that blends vibrant tropical style with versatile tailoring and breezy dresses. Her educational and professional background is not in fashion, and her posts started as a just-for-fun way of showing off her different looks. Delphine’s strong aesthetic worked out so well for her that she now has an agent and collaborates with a range of up-and-coming and established brands, bringing her air of eclectic chic to it all. The style star is right at home in France’s capital city and is sure to provide some of the most fun looks of fashion month as she attends shows over the next week.
Darja Barannik was born in St. Petersburg and grew up in Norway, but that cultural duality is just one small piece of her globetrotting style. Having regularly traveled internationally since birth, the writer and style icon knows her way around the hottest brands and can put together a look that feels fresh no matter what city she’s currently traversing. A master of cat-eye sunglasses, oversized blazers, and flowy dresses that transition between seasons with ease, she also provides a bit of a definitive guide to who’s who in accessories, posting close-ups of shoes and bags from brands like Bottega Veneta and The Row. Beyond just watching her style, be sure to pay attention to which shows she attends—and with who—as Barannik keeps a close and incredibly cool circle.
A freelance stylist, Sophia Roe is always finding creative ways to rock neutral pieces, finding interesting silhouettes and layering everything together in such a way that makes her primarily black and gray wardrobe feel anything but minimalist. Living in Copenhagen has taught her that Instagram-ready flair that takes over the Danish city during its fashion week each season, but it also has brought practicality to her style, refreshing amidst a culture of spectacle that often leads to risky looks that are hard to recreate. During fashion week, Roe is likely to be hitting up all the Parisian hotspots while exhibiting a definitive sartorial guide to staying chic and comfortable.
Mes Yeux Sur Toi
What’s even more fascinating than the ability to effortlessly put together an outfit for yourself? Doing the same, but with couple style. Enter the life of “Hen-So,” AKA Soreya and Henri, who turned their love into one of the most compelling street style blogs. Through artfully posed photos on both their website and their Instagram, the duo shows just how much stronger a look can be when it coordinates perfectly with whoever is by your side. Here’s to everlasting love: this world really needs inspiration like this, as adorable as it is chic.
As her blog name would suggest, Christie Tyler is based in New York, but a quick look through her partially minimalist, completely aesthetic profile displays the French and vintage inspirations that routinely make their way into her content. She’s a fan of brands like Chanel, Burberry, and Bottega Veneta, but each piece effortlessly coordinates with her neutral wardrobe, keeping the focus on her style. Tyler’s posts reveal that she loves coffee and fall aesthetics as much as the next person, but it all still feels aspirational with the way it fits into her sun-tinged lens on life.
Tiffany Hsu was always trying to pursue a career in fashion, having trained in design at Central Saint Martins, but most of her ultimate path—MyTheresa’s fashion buying director and an accidental influencer—happened as a result of experience and self-discovery. Her official job title and her prominent presence in the street style world work in tandem, as the former keeps her always discovering fascinating new looks to try and the latter has given her a penchant for compelling curation. Hsu alternates between versatile tailoring and flowy, feminine pieces, but perhaps what stands out most is how she’s never afraid to give a trending color a try, be it via a blue Bottega bag or a neon green suit by Sies Marjan.
Like Hsu, Lisa Aiken is a buyer who consistently turns the heads of photographers and the Instagram world with her sense of style. Possessing a background in everything from marketing to editorial, she’s now found a place as the Moda Operandi’s fashion and buying director, a natural fit as she’s always making trending brands fit perfectly into her signature style. From oversized blazers to leather skirts with surprising movement, Aiken’s style is fashion-forward yet easily applicable to a busy lifestyle. With this and her desire to continue evolving, she’s certainly someone to watch on the street style circuit and beyond.
Babba Rivera is a master entrepreneur, having made Forbes’ 30 Under 30, grown brands like Uber and Away, and founded her own brand marketing agency, By.Babba. And while her business strengths are the true stars of the show, her outfits are just as compelling as she travels the world with fun colors, statement bags, and some Blair Waldorf-approved headbands. It’s always great to see someone deep into the business side of things have so much fun with fashion, and the way Rivera constantly explores different aesthetics provides inspiration for anyone looking to shake up their style.